Consumers have a number of options when it comes to seeing movies at home. Two of the most popular are renting movies at the nearby video store and renting movies via an online service. An informal survey was recently conducted on a house electronics/entertainment site regarding the movie observing habits of website visitors. The results pointed to some of the misconceptions that continue to exist about online rental of DVDs by consumers that have not yet attempted the service.
Participants in the study were asked a number of questions, including how often they watch films at home, whether or not they rent movies online, and if not, why. Nearly 28% of those responding indicated that they rent movies online. Of the remainder, probably the most frequently cited reason for not using an online movie rental service has been concern which centered around the notion that online movie rental will be more expensive than the local video shop. When looking at a couple of scenarios it is evident which method tends to be cheaper.
For individuals who indicated that they watch only 1 to 3 movies per month the particular savings from renting online are usually small. Renting 2 movies per month at the local video store would average around $7. 40 whereas renting from Netflix for example , if they chose the plan that has a limit associated with 2 movies per month, would operate $5. 99. After getting a video clip at the local store the user would have overnight or perhaps one week to return the movie yet an online rental would allow them to keep the movie for an unlimited period of time.
For those individuals who responded that they view 1-3 movies per week, the savings will be more significant. For instance, renting 8 movies per month would run around $29. 55 at the local store and as lower as $14. 99 online when they chose the “2 out at a time” plan or $17. 99 for that “3 out at a time” plan. As viewing increases so does the likelihood of experiencing greater savings.
For those who responded that they view 4 films per week (averaged out to 16 per month) the average cost at the local retailer-store would be $59. 04 while on-line rental would be $23. 99 allowing the user “4 out at a time”. Renting through a service like Netflix generally does not limit how many films a person views but rather, how many films they can have out at any given time. Consequently rentals are more or less limitless with many of the plans.
The second most often cited reason for not utilizing online movie rental services was that the person rented movies on the spur of the moment and did not plan forward. Certainly renting movies online and getting them through the mail would not allow someone to decide at 6: 00 p. m. that they want to see The particular Queen and receive it so that they can be viewing the movie by 7: 00 p. m. However , the particular delay for receiving movies chosen through the mail is only 1 working day which would seem sufficient in most instances.
The future of DVD rental may be changing nevertheless as Netflix announced in early 3 years ago that customers would now have the choice of watching movies instantly via a streaming service that is now available for some movies. The service should be quicker than most download services as streaming allows viewing of the movie as it is streamed rather than waiting until down load is complete. Although a full changeover from the current mail delivery system to a download type of service will take time, it is clear that immediacy will only continue to improve. It would seem that will other online movie rental providers would follow suit in arriving years in order to compete.
Consumers who have not been initiated into the on-line movie rental world also may end up being unaware of other benefits/features of this kind of services.
* Greater selection- A typical video store has 10, 1000 to 15, 000 titles obtainable whereas the Netflix online movie rental service has over eighty, 000. This would seem to eliminate the issue of consumers arriving at the store only to find that there is nothing there that they really want to see.
* There are no fees associated with the delivery and return associated with DVD’s; and there is no traveling to plus from the store as movies are usually delivered to their door or to their home via streaming.
* Movie choice is assisted by user reviews by means of online programs like Netflix.
2. Trials of online movie rental services are generally risk free as you will find free trials available and no termination fees.
* There are never any kind of late fees nor restrictions about how long a movie can be kept.
Misconceptions about online movie rental providers appear to limit the participation of the significant number of consumers.
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Online movie rental probably offers the services that many consumers want, even if they don’t know it yet.